Crypto Adoption Hits a Wall as 2022 Buyers Nurse Wounds

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In a year plagued by crashing prices, high-profile arrests, and the quick demise of the NFT craze, the allure of cryptocurrency investment seemed to lose its shine in 2022. According to a recent analysis by researchers at the Federal Reserve Bank of Atlanta, the percentage of U.S. adults who owned cryptocurrency stalled at 10% after doubling each of the previous two years, suggesting a significant shift in investor sentiment towards digital currency.

The dramatic plunge in cryptocurrency prices in 2022, with Bitcoin trading at less than half its peak value from November 2021, seems to have induced a sense of "buyer’s remorse" among crypto owners. The Atlanta Fed researchers noted that the usual cycle of euphoria, anxiety, and regret associated with crypto speculation took a sharp turn following the spring 2022 market crash, leading to a reluctance among investors to trade their cash for digital currency.

Cryptocurrency Interest Flatlines in 2022 Amid Market Crash

The cryptocurrency business in 2022 was a minefield that few dared to tread, according to researchers at the Federal Reserve Bank of Atlanta. The number of people who owned cryptocurrency remained stagnant in 2022, after experiencing substantial growth in the two previous years. This was unveiled in a survey that revealed only 10% of U.S. adults owned cryptocurrency in 2022, a statistic that failed to grow from 2021.

A Year of Turmoil for Crypto

The year 2022 was a tumultuous period for the world of digital currencies. Cryptocurrency prices plummeted, with Bitcoin trading at less than half its peak value of $67,617 recorded in November 2021. The year was fraught with stories of crashing prices, arrests of crypto magnates, and the dissolution of the NFT trend, making potential investors hesitant to exchange their cash for digital currencies.

The Aftermath of the 2022 Market Crash

The Atlanta Fed researchers opined that the speculative appeal of quick wealth from cryptocurrencies dwindled post the 2022 market crash. They noted a sense of "buyers’ remorse" among cryptocurrency owners, a cocktail of euphoria, anxiety, and regret. As the researchers delved into the survey data juxtaposed with cryptocurrency prices, they found a pattern of investors buying high and refraining from buying low, a stark contrast to Benjamin Graham’s investment philosophy of capitalizing on market weakness.

Hope for Crypto Investors in 2023

Despite the gloomy scenario in 2022, the year 2023 has shown some silver lining for cryptocurrency investors. Bitcoin, the progenitor of all cryptocurrencies, was valued at about $26,521 as of Monday, up from $16,604 at the end of 2022. However, it’s noteworthy that this value is still significantly lower than its peak in 2021.

Few Investors View Lower Asset Prices as Growth Opportunity

Although lower asset prices are traditionally seen as a growth opportunity, Atlanta Fed researchers Kevin Foster and Claire Green observed that very few crypto investors seized this opportunity. This behavior is a deviation from the conventional investment strategy, indicating a potential trend of crypto speculators buying at high prices and avoiding purchases when prices are low.


The cryptocurrency market experienced a rocky year in 2022, leading to a stagnation in ownership growth as potential investors were deterred by the volatile market conditions. Despite signs of recovery in 2023, there appears to be a lack of investor confidence in capitalizing on lower asset prices, a stark deviation from traditional investment philosophy. This could be indicative of the speculative and unpredictable nature of the cryptocurrency market, highlighting the need for investors to exercise caution and carefully evaluate their investment strategies in this digital asset class.

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